http://www.adshelcreate.com.au en-au http://www.adshelcreate.com.au/blog/index_html?content_id=271 The branding might be a little light on but all is forgiven with HSBC's perfect tie in with Wimbledon and clever integrated campaign. http://www.adshelcreate.com.au/blog/index_html?content_id=271 Thu, Aug 14 2008 18:03:30 EST http://www.adshelcreate.com.au/blog/index_html?content_id=277 A multi-coloured spectacular reminiscent of a Baz Luhrmann film, Frito Lay's recent outdoor campaign in Turkey made quite a festive impact all over Istanbul. http://www.adshelcreate.com.au/blog/index_html?content_id=277 Thu, Aug 14 2008 18:11:19 EST http://www.adshelcreate.com.au/blog/index_html?content_id=282 In fact, it already does. Greenpeace campaigns won AWARD awards in 2007 and the Earth Hour campaign was recognized at Cannes this year. Here is another example of a great creative idea and some out of the box thinking that delivered an innovative campaign http://www.adshelcreate.com.au/blog/index_html?content_id=282 Thu, Aug 14 2008 18:14:53 EST http://www.adshelcreate.com.au/blog/index_html?content_id=290 So now not only do we think that Adshel is a great place to work, the industry agrees! From training programs for departments and individuals, team-building days, one-on-one coaching, survival tactics in the bush to build management skills http://www.adshelcreate.com.au/blog/index_html?content_id=290 Thu, Aug 14 2008 18:24:47 EST http://www.adshelcreate.com.au/blog/index_html?content_id=471 To celebrate Adshel's 10th Anniversary last year in Australia, we launched one of our environmental sustainability initiatives - a tree planting project in the Daintree Rainforest. http://www.adshelcreate.com.au/blog/index_html?content_id=471 Mon, Aug 25 2008 08:49:33 EST http://www.adshelcreate.com.au/blog/index_html?content_id=481 On Thursday 28th August, in the early hours of the morning, Adshel in Perth rounded up a Coach load of Agency Media folk for a Hot Air Balloon Flight in Northam. http://www.adshelcreate.com.au/blog/index_html?content_id=481 Tue, Sep 02 2008 09:02:54 EST http://www.adshelcreate.com.au/blog/index_html?content_id=487 This year's BAD Creative Challenge was in support of Guide Dogs Queensland, with the winning poster campaign commencing in QLD on 1st Septmber. BCM took top prize, ahead of the 90 entrants drawn from local advertising agencies http://www.adshelcreate.com.au/blog/index_html?content_id=487 Thu, Sep 04 2008 09:22:39 EST http://www.adshelcreate.com.au/blog/index_html?content_id=498 NZ Coffee goes International! (or, Robert Harris takes origami to the next level) What's free, open 24 hours, and can inject some colour into your day? Adshel New Zealand's latest Create campaign for Robert Harris. http://www.adshelcreate.com.au/blog/index_html?content_id=498 Fri, Sep 05 2008 12:53:52 EST http://www.adshelcreate.com.au/blog/index_html?content_id=500 Check out the ESPN "grass" transit shelters below- brings new meaning to "green" advertising! http://www.adshelcreate.com.au/blog/index_html?content_id=500 Fri, Sep 12 2008 17:07:18 EST http://www.adshelcreate.com.au/blog/index_html?content_id=509 We recently came across an innovative application of an existing technology we often use in outdoor. http://www.adshelcreate.com.au/blog/index_html?content_id=509 Thu, Sep 18 2008 10:11:24 EST http://www.adshelcreate.com.au/blog/index_html?content_id=510 A bus shelter was recently featured in San Francisco that mimics the design of the actual roof of the soon to be unveiled Academy of Sciences building. http://www.adshelcreate.com.au/blog/index_html?content_id=510 Thu, Sep 18 2008 12:01:07 EST http://www.adshelcreate.com.au/blog/index_html?content_id=513 We came across a interesting article which reveals that, for example, three quarters of Britons in the fifty-plus age group believe the only products specifically targeted at them are life assurance, dentures and incontinence plans. http://www.adshelcreate.com.au/blog/index_html?content_id=513 Wed, Oct 01 2008 16:59:56 EST http://www.adshelcreate.com.au/blog/index_html?content_id=521 Hidden amongst the invoices, contracts and trade mags in your pigeon hole, you come across a blue postcard. Mentally ticking off all your acquaintances and their whereabouts, you flip the card over and discover it's simply signed "Shelley". She's telling you she has just landed in NZ, and that she is working on an 'awesome global campaign'. Puzzled, you take it back to your desk, and pass it around..obviously it's someone in the industy- perhaps a long forgotten colleague? A few days later, someone flies past your desk with your mail. Nestled on top is another postcard- Shelley again. Now you're intrigued. http://www.adshelcreate.com.au/blog/index_html?content_id=521 Fri, Oct 10 2008 09:54:16 EST http://www.adshelcreate.com.au/blog/index_html?content_id=543 We came across this innovative campaign from Japan in support of the TV show "Big in Japan". http://www.adshelcreate.com.au/blog/index_html?content_id=543 Wed, Oct 15 2008 16:30:30 EST http://www.adshelcreate.com.au/blog/index_html?content_id=546 Earlier this year, Heinz supported their range of 'Taste of Home' hearty soups with the UK's largest 'steaming' billboard- courtesy of a Create special build. Each day, between the peak commuter hours of 6.30- 9.30am and 5-8pm, a giant pot of steaming Beef Stew and Dumplings soup enticed hungry passers-by to try out Heinz's 'Taste of Home' range. http://www.adshelcreate.com.au/blog/index_html?content_id=546 Fri, Oct 17 2008 15:17:19 EST http://www.adshelcreate.com.au/blog/index_html?content_id=550 This innovative campaign comes courtesy of Flossie.com in NZ. To demonstrate how well Flossie.com understand women, they used Adshel's to provide women everything they could possibly need during their menstrual cycle. http://www.adshelcreate.com.au/blog/index_html?content_id=550 Tue, Oct 21 2008 15:09:10 EST http://www.adshelcreate.com.au/blog/index_html?content_id=554 One from the Clear Channel archives- presidential campaigns ranging from as early as the1920's to the 1970's. Check them out below. http://www.adshelcreate.com.au/blog/index_html?content_id=554 Wed, Oct 22 2008 11:01:28 EST http://www.adshelcreate.com.au/blog/index_html?content_id=581 If only finding a man was as simple as buying a can of soft drink... Thanks to Flossie.com, it really was that simple a few weeks ago in Auckland. http://www.adshelcreate.com.au/blog/index_html?content_id=581 Wed, Oct 29 2008 11:22:56 EST http://www.adshelcreate.com.au/blog/index_html?content_id=584 Take a look around- how many people walking on the street, catching your bus or going to your gym are plugged in? http://www.adshelcreate.com.au/blog/index_html?content_id=584 Wed, Oct 29 2008 12:12:50 EST http://www.adshelcreate.com.au/blog/index_html?content_id=607 The outdoor awards are coming to a location near you..literally. http://www.adshelcreate.com.au/blog/index_html?content_id=607 Thu, Nov 06 2008 11:11:34 EST http://www.adshelcreate.com.au/blog/index_html?content_id=622 We came across this campaign designed by AIGA, (the Professional Association for Design) http://www.adshelcreate.com.au/blog/index_html?content_id=622 Wed, Nov 12 2008 12:49:47 EST http://www.adshelcreate.com.au/blog/index_html?content_id=633 Check out the vintage Nike ads we unearthed from our archives. http://www.adshelcreate.com.au/blog/index_html?content_id=633 Thu, Nov 13 2008 11:38:53 EST http://www.adshelcreate.com.au/blog/index_html?content_id=647 A great concept combining traditional outdoor and "guerrilla" style outdoor from Saatchi & Saatchi NZ. http://www.adshelcreate.com.au/blog/index_html?content_id=647 Wed, Nov 19 2008 15:01:08 EST http://www.adshelcreate.com.au/blog/index_html?content_id=651 To bring attention to the declining turtle population, WWF Indonesia recently staged an unusual but definitely eye catching ambient event on Kuta Beach during the Rip Curl Surf & Music festival. http://www.adshelcreate.com.au/blog/index_html?content_id=651 Fri, Nov 21 2008 12:52:41 EST http://www.adshelcreate.com.au/blog/index_html?content_id=655 A PR/ambient outdoor stunt involving Burger King agents "losing" their wallets around high traffic areas in the US gets us talking this week. http://www.adshelcreate.com.au/blog/index_html?content_id=655 Mon, Dec 01 2008 15:55:27 EST http://www.adshelcreate.com.au/blog/index_html?content_id=660 DDB & Adshel team up to create a winner for McDonald's http://www.adshelcreate.com.au/blog/index_html?content_id=660 Thu, Dec 04 2008 14:18:31 EST http://www.adshelcreate.com.au/blog/index_html?content_id=662 Noticed this truck around your town lately? http://www.adshelcreate.com.au/blog/index_html?content_id=662 Fri, Dec 05 2008 13:31:15 EST http://www.adshelcreate.com.au/blog/index_html?content_id=693 Let's see..Christmas gifts recieved this year; 5 bottles of wine, ham, a mountain of candy canes...my own tree in the Daintree??!! http://www.adshelcreate.com.au/blog/index_html?content_id=693 Thu, Dec 11 2008 09:06:03 EST http://www.adshelcreate.com.au/blog/index_html?content_id=697 Homeslessnes. Domestic Abuse. Reconciliation. HIV/AIDS. The UNIC 'Voices' project addressed all these issues earlier on in the year and went on to take out Best Digital at last week's B&T awards. http://www.adshelcreate.com.au/blog/index_html?content_id=697 Fri, Dec 12 2008 12:08:42 EST http://www.adshelcreate.com.au/blog/index_html?content_id=708 Check out the winner of this month's Clear Channel International Campaign of the Month. http://www.adshelcreate.com.au/blog/index_html?content_id=708 Mon, Dec 15 2008 10:10:04 EST http://www.adshelcreate.com.au/blog/index_html?content_id=731 What do these have in common? Far from being the outline of the latest Stephen King horror movie, they're a round up of the latest Create campaigns to hit the streets. http://www.adshelcreate.com.au/blog/index_html?content_id=731 Tue, Dec 16 2008 11:26:19 EST http://www.adshelcreate.com.au/blog/index_html?content_id=747 Fresh back from holidays, we couldn't help but notice this execution from Southern California. More after the jump. http://www.adshelcreate.com.au/blog/index_html?content_id=747 Mon, Jan 19 2009 14:25:01 EST http://www.adshelcreate.com.au/blog/index_html?content_id=753 Happy new year! What better way to celebrate the start of a new year than to look back at some of our top outdoor executions of 2008. http://www.adshelcreate.com.au/blog/index_html?content_id=753 Tue, Jan 20 2009 14:49:48 EST http://www.adshelcreate.com.au/blog/index_html?content_id=761 Check out this great outdoor concept. Beautifully and simply demonstrates the proposition http://www.adshelcreate.com.au/blog/index_html?content_id=761 Fri, Jan 23 2009 10:14:38 EST http://www.adshelcreate.com.au/blog/index_html?content_id=769 Taking a stroll through your local park just got a lot more interesting thanks to this outdoor execution by Kit Kat. http://www.adshelcreate.com.au/blog/index_html?content_id=769 Thu, Jan 29 2009 14:19:09 EST http://www.adshelcreate.com.au/blog/index_html?content_id=775 Check out the tongue - in - cheek online extension to the Kit Kat "Have a Break" campaign http://www.adshelcreate.com.au/blog/index_html?content_id=775 Tue, Feb 03 2009 10:25:37 EST http://www.adshelcreate.com.au/blog/index_html?content_id=776 The Outdoor Media Association have unveiled the unusual prize for the outdoor awards. http://www.adshelcreate.com.au/blog/index_html?content_id=776 Wed, Feb 04 2009 11:41:22 EST http://www.adshelcreate.com.au/blog/index_html?content_id=782 A recent invite to 'Adrian's' birthday got you mentally going over all your new contacts to no avail? Read on... http://www.adshelcreate.com.au/blog/index_html?content_id=782 Mon, Feb 09 2009 16:43:43 EST http://www.adshelcreate.com.au/blog/index_html?content_id=794 Check out the tasty winner of the Clear Channel International Campaign of the Month for Dec/Jan! http://www.adshelcreate.com.au/blog/index_html?content_id=794 Tue, Mar 03 2009 10:08:21 EST http://www.adshelcreate.com.au/blog/index_html?content_id=812 The Outdoor Awards billboard has been making some waves internationally, beating out stiff competition to bag second place in the industry voted Adcritic Top 20 recently. http://www.adshelcreate.com.au/blog/index_html?content_id=812 Wed, Mar 18 2009 11:35:41 EST http://www.adshelcreate.com.au/blog/index_html?content_id=816 Check out the footage off court from the Medibank International Women's Finals. http://www.adshelcreate.com.au/blog/index_html?content_id=816 Wed, Mar 18 2009 12:04:13 EST http://www.adshelcreate.com.au/blog/index_html?content_id=830 Check out how AXA dominated a train station in Brussels to help launch its new savings account. http://www.adshelcreate.com.au/blog/index_html?content_id=830 Mon, Mar 23 2009 15:11:50 EST http://www.adshelcreate.com.au/blog/index_html?content_id=831 A simple yet effective outdoor execution..literally http://www.adshelcreate.com.au/blog/index_html?content_id=831 Wed, Mar 25 2009 10:16:23 EST http://www.adshelcreate.com.au/blog/index_html?content_id=835 As well as supporting Earth Hour by donating an outdoor campaign, Adshel devised a fun way to boost staff engagement - check out the competition and winners after the jump! http://www.adshelcreate.com.au/blog/index_html?content_id=835 Fri, Mar 27 2009 10:04:44 EST http://www.adshelcreate.com.au/blog/index_html?content_id=852 Did you know that a sneeze can travel 12 feet and hover for 3 hours? http://www.adshelcreate.com.au/blog/index_html?content_id=852 Fri, Apr 03 2009 10:33:00 EST http://www.adshelcreate.com.au/blog/index_html?content_id=863 A mall fountain in Japan with a twist! http://www.adshelcreate.com.au/blog/index_html?content_id=863 Wed, Apr 15 2009 11:24:37 EST http://www.adshelcreate.com.au/blog/index_html?content_id=864 Outdoor facilitates some friendly competition between two automotive giants in Santa Monica. http://www.adshelcreate.com.au/blog/index_html?content_id=864 Wed, Apr 15 2009 08:59:49 EST http://www.adshelcreate.com.au/blog/index_html?content_id=887 Digging into the archives this week led us to a collection of interesting tease/reveal campaigns from the 30's and 40's. More after the jump. http://www.adshelcreate.com.au/blog/index_html?content_id=887 Fri, Apr 17 2009 11:07:35 EST http://www.adshelcreate.com.au/blog/index_html?content_id=891 Check out the next installment in the Audi vs BMW outdoor. http://www.adshelcreate.com.au/blog/index_html?content_id=891 Tue, Apr 21 2009 14:35:12 EST http://www.adshelcreate.com.au/blog/index_html?content_id=899 Use of shock factor in advertising is nothing new, and works especially well on outdoor. This one caught our eye today... http://www.adshelcreate.com.au/blog/index_html?content_id=899 Thu, Apr 23 2009 13:06:27 EST http://www.adshelcreate.com.au/blog/index_html?content_id=903 Tarzan & Jane recently made an appearance at an Auckland shelter to help Lynx "Unleash the Man Leather" http://www.adshelcreate.com.au/blog/index_html?content_id=903 Fri, Apr 24 2009 09:41:45 EST http://www.adshelcreate.com.au/blog/index_html?content_id=906 Coke recently launched a Wrap campaign in New Zealand to demonstrate the longevity of the iconic Coke bottle - check out the evolution after the jump. http://www.adshelcreate.com.au/blog/index_html?content_id=906 Mon, Apr 27 2009 11:35:29 EST http://www.adshelcreate.com.au/blog/index_html?content_id=916 Want to continue the conversation? http://www.adshelcreate.com.au/blog/index_html?content_id=916 Wed, Apr 29 2009 09:32:20 EST http://www.adshelcreate.com.au/blog/index_html?content_id=922 Check out the concepts leading the way in low impact street advertising. http://www.adshelcreate.com.au/blog/index_html?content_id=922 Mon, May 11 2009 10:05:23 EST http://www.adshelcreate.com.au/blog/index_html?content_id=938 Don't know about waiting for a bus in a strawberry...nevertheless these 'creative' bus shelter designs are definitely worth a look! http://www.adshelcreate.com.au/blog/index_html?content_id=938 Wed, May 13 2009 14:06:12 EST http://www.adshelcreate.com.au/blog/index_html?content_id=946 While public transport has been known to be delayed on occasion, this is taking things to a whole new level... http://www.adshelcreate.com.au/blog/index_html?content_id=946 Fri, May 22 2009 13:46:08 EST http://www.adshelcreate.com.au/blog/index_html?content_id=950 This campaign brings new meaning to wanting to escape the city...pronto! http://www.adshelcreate.com.au/blog/index_html?content_id=950 Mon, May 25 2009 10:37:32 EST http://www.adshelcreate.com.au/blog/index_html?content_id=956 Audiences were treated to a confronting outdoor campaign in Chile recently for an adoption program sponsored by Pedigree. More after the jump. http://www.adshelcreate.com.au/blog/index_html?content_id=956 Fri, Jun 19 2009 09:34:29 EST http://www.adshelcreate.com.au/blog/index_html?content_id=958 KesselsKramer's world renowned poster advertisements hit CarraigeWorks gallery last week, with an exceptional display of ironic, humourous and sometimes disturbing ads. http://www.adshelcreate.com.au/blog/index_html?content_id=958 Tue, Jun 23 2009 10:56:51 EST http://www.adshelcreate.com.au/blog/index_html?content_id=975 A highly engaging display from 1953 promoting a famed hotel on Sunset Blvd provides what could be the earliest example of a Themed Experience campaign! http://www.adshelcreate.com.au/blog/index_html?content_id=975 Fri, Jul 10 2009 11:50:37 EST http://www.adshelcreate.com.au/blog/index_html?content_id=976 Giant push puzzles and short videos at popular tourist areas encourage passers by to interact with McDonald's ads on outdoor mediums. http://www.adshelcreate.com.au/blog/index_html?content_id=976 Wed, Jul 15 2009 09:21:19 EST http://www.adshelcreate.com.au/blog/index_html?content_id=985 Adshel NZ teamed up with the KidsCan StandTall trust this week to deliver a world first - the only bus shelter which aims to drench passengers - all for a good cause! http://www.adshelcreate.com.au/blog/index_html?content_id=985 Thu, Jul 30 2009 15:47:27 EST http://www.adshelcreate.com.au/blog/index_html?content_id=990 Offsetters, a Canadian company which helps companies and individuals offset their CO2 emissions snag Margeting Mag Canada Silver award for their attention grabbing ambient campaign. http://www.adshelcreate.com.au/blog/index_html?content_id=990 Fri, Jul 31 2009 10:41:00 EST http://www.adshelcreate.com.au/blog/index_html?content_id=992 We've had a raining shelter in NZ this week, lifeguards and life jackets installed into surprising city locations in Canada...and now an unusual installation for a local seafood restaurant in Germany. http://www.adshelcreate.com.au/blog/index_html?content_id=992 Fri, Jul 31 2009 14:32:26 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1007 Google chooses outdoor advertising as it steps up the offensive against market leader Microsoft. http://www.adshelcreate.com.au/blog/index_html?content_id=1007 Wed, Aug 05 2009 16:06:37 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1009 Check out some of the pics from the Adshel & AWARD Creative Challenge. http://www.adshelcreate.com.au/blog/index_html?content_id=1009 Thu, Aug 06 2009 15:24:00 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1025 Peugeot teamed up with Euro RSCG Brussels to deliver a campaign based on the 'grip control' feature of their latest release. The innovative work takes out the July Clear Channel Campaign of the Month. http://www.adshelcreate.com.au/blog/index_html?content_id=1025 Wed, Aug 12 2009 10:05:49 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1032 Would you go as far as this British couple did to score a free 4 night stay at a swanky NY hotel? http://www.adshelcreate.com.au/blog/index_html?content_id=1032 Thu, Aug 20 2009 15:03:10 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1046 Makes our jaw hurt just looking at it! http://www.adshelcreate.com.au/blog/index_html?content_id=1046 Thu, Sep 03 2009 14:20:22 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1071 They'd be driving around in a mini and looking for jobs using Monster. No really! http://www.adshelcreate.com.au/blog/index_html?content_id=1071 Wed, Sep 23 2009 09:49:01 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1103 What would coax you to take the stairs instead of the escalator? VW may have the answer http://www.adshelcreate.com.au/blog/index_html?content_id=1103 Fri, Oct 09 2009 14:06:19 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1126 Live tweets now been seen on digital billboards on Auckland's busy Queen Street. http://www.adshelcreate.com.au/blog/index_html?content_id=1126 Wed, Oct 28 2009 16:17:53 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1148 Clear Channel create scent of mint at bus shelters to promote Trebor mint chewing gum http://www.adshelcreate.com.au/blog/index_html?content_id=1148 Tue, Dec 22 2009 14:25:59 EST http://www.adshelcreate.com.au/blog/index_html?content_id=1150 http://www.adshelcreate.com.au/blog/index_html?content_id=1150 Tue, Dec 22 2009 14:51:04 EST